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Latest Tweets

  • Google is reportedly building a new version of Android to power the Internet of Things http://t.co/McVJe1TLOs #IoT
  • See how #gamification and bespoke #illustration can improve engagement rates http://t.co/oELyqMamzc #internalcomms http://t.co/qD7KApEvcm
  • Has Google Gone Too Far with the Bias Toward Its Own Content? http://t.co/DIvoxZEoqW #search #marketing
  • RT @Melcrum: How @britishgypsum and @3seven9 used #gamification to create an interactive #InternalComms campaign experience http://t.co/hls…

New in the Glossary

  • Ideation
    id • ee • ey • shun

    Ideation is the creative process of generating, developing and communicating new ideas. Ideation comprises all stages of a thought cycle, from innovation, to development, to actualization. It is an essential part of the design process.

  • Google Authorship

    Google Authorship is the solution Google uses to create a verified connection between a person’s Google+ profile and their content online. The image from the author’s Google+ profile and their byline appears next to their post in Google search.

  • Long Tail Keyword
    long | tail | key • words

    Long tail keywords are keyword phrases made up of three or more words, making a more specific keyword. They are less competitive than shorter keywords and have less search volume so are easier to rank for. Optimising for long-tail can boost conversion.

Google is reportedly building a new version of Android to power the Internet of Things http://t.co/McVJe1TLOs #IoT