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Latest Tweets

  • There was over 280,000 tweets about #WorldBookDay, with conversation peaking at 10.28am http://t.co/q7CO9SWvXE http://t.co/g6ErKZyGd3
  • The most searched term on Google is “Google” itself http://t.co/FuTbb7G90j #search http://t.co/gDlygaAoID
  • The value of understanding your audience cannot be underestimated in the competitive #social and #digital landscape http://t.co/k3fmXK0XBn
  • Netflix use data and #analytics to make informed decisions. What does #HouseOfCards data show? http://t.co/B5psrsh5T7 http://t.co/38hMmIcjRf

New in the Glossary

  • Ideation
    id • ee • ey • shun

    Ideation is the creative process of generating, developing and communicating new ideas. Ideation comprises all stages of a thought cycle, from innovation, to development, to actualization. It is an essential part of the design process.

  • Google Authorship

    Google Authorship is the solution Google uses to create a verified connection between a person’s Google+ profile and their content online. The image from the author’s Google+ profile and their byline appears next to their post in Google search.

  • Long Tail Keyword
    long | tail | key • words

    Long tail keywords are keyword phrases made up of three or more words, making a more specific keyword. They are less competitive than shorter keywords and have less search volume so are easier to rank for. Optimising for long-tail can boost conversion.

There was over 280,000 tweets about #WorldBookDay, with conversation peaking at 10.28am http://t.co/q7CO9SWvXE http://t.co/g6ErKZyGd3